Why Is the Toyota RAV4 So Popular In New England?
The Toyota RAV4 has consistently ranked as one of the most popular and best-selling models on several ranking websites since its introduction to American markets in 1996. This compact SUV is a consistent sight on the road due to its comfortable cargo area of over 35 cubic feet in the trunk, fantastic drive quality, and excellent resale value (rating 85/100 for 2025 via J.D. Power).1 So, if you want a family-friendly SUV model and the RAV4 is coming up as a consistent answer, we at McGee Toyota of Putnam are more than happy to tell you why so many people love this year's most popular compact sport-ute.
Toyota RAV4 Popularity at a Glance
- Versatility is key. Over the years, the RAV4 has boasted an excellent cargo space and up to 3,500 pounds of maximum towing capacity,2 in spite of its compact size.
- You can trust a RAV4 to sell well when you're done, with J.D. Power ranking a 2012 RAV4 as 87/100 for Resale.3
- Each generation of compact SUVs comes with comprehensive, fuel-efficient engines. For example, the 2018 RAV4 reaches an EPA-estimated 32 MPG (Combined) with its hybrid system.4
- The Toyota RAV4 ingenuity has been developed and improved over five generations – with a sixth one being introduced in the 2026 lineup.
Highlights of the Toyota RAV4
If you're wondering, "Why is the RAV4 so popular?" The answer isn't just one defining feature. The new Toyota RAV4 for sale – and previous model years – are notable for their sweeping, fantastic qualities that evolve this compact SUV into a road-ready companion, expertly crafted for family comfort and simple driving.
- Eco-Friendly Performance Specs: Thanks to the new Toyota RAV4 Hybrid for sale, the fifth-generation RAV4 reaches an impressive EPA-estimated 41/38/39 MPG (City/Highway/Combined).4 Enjoy available Toyota RAV4 all-wheel drive with dynamic torque vectoring on the Limited engine.
- Exceptional Cargo Space: The trunk of the 2025 Toyota RAV4 is truly spacious, reaching up to 37.5 cubic feet. Earlier model years, such as the 2018 RAV4, boast up to 73.4 cubic feet of overall possible storage space, showcasing how versatile these models can be for vacations and commutes. If that's not enough for your adventure, the 2025 PHEV has a towing capacity of up to 2,500 pounds,2 while older models can tow up to 3,500 pounds.2
- Diverse Electrification: The third- and fourth-generation models came with early-stage EV technology. The fifth generation offers a plug-in hybrid option, allowing you to increase your ride's combined miles per gallon and all-electric range.
- Always-Evolving Safety & Comfort: The 2025 Toyota RAV4 pushes the envelope on value-oriented design. The standard suite of Toyota Safety Sense 2.5 sensor systems, paired with available programs like the Blind Spot Monitor, helps keep you mindful of the road. An intuitive 8-inch central touchscreen unlocks the customization options of your RAV4, while higher-level trims add features like a power tilt/slide moonroof, SofTex-trimmed seats, and more to make every mile memorable.
What Year Is the Most Reliable Toyota RAV4?
As briefly touched on above, the Toyota RAV4 has a legacy of highly acclaimed performance, durability, and versatility. You're still fairly likely to find third-generation (2006-2012) models in used lots nationwide, thanks to its slow depreciation and the Toyota RAV4 reliability.
Fourth-generation models (2013-2018) are more likely to be found in showrooms nationwide, and they offer some of the most comprehensive versatility of any model year. Early-stage EV technology in 2013 and 2014, 73.5 cubic feet of cargo space, and impressive standard features for its model year make this lineup a must-try experience. The current generation (2019-2025) adjusted the trim lineup and put more focus on hybrid technology, reaching revolutionary MPG ratings for the compact market.
So, what year Toyota RAV4 is best? Let's review some of the key highlights before your trip to McGee Toyota of Putnam.
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 |  |  | |
|---|---|---|---|
| 3rd Generation RAV4 (2012) | 4th Generation RAV4 (2018) | 5th Generation RAV4 (2025) | |
| Engines |
|
|
|
| Max Horsepower | 269 | 176 | 302 (Net) |
| Max Torque | 246 lb-ft | 172 lb-ft | 288 lb-ft |
| Best EPA-Est. MPG Ratings (City / Hwy / Cmb) | 21 / 28 / 244 | 34 / 30 / 324 | 41 / 38 / 394 |
| Max Cargo Volume | 36.4 / 73 cu ft | 36.4 / 73.4 cu ft | 37.5 / 69.8 cu ft |
| Towing Capacity | 3,500 lbs2 | 3,500 lbs (Adventure)2 | 2,500 lbs (PHEV)2 |
| Third Row Option? | Yes | No | No |
| EV Option? | Yes | Yes (To 2014) | No |
| PHEV Option? | No | No | Yes |
| J.D. Power Ranking | #43 | #25 | #51 |
| J.D. Power Quality & Reliability | 86/1003 | 88/1005 | 80/1001 |
| J.D. Power Driving Experience | 73/1003 | 76/1005 | 78/1001 |
| J.D. Power Resale | 87/1003 | 86/1005 | 85/1001 |
| J.D. Power Dealership Experience | Not Rated | Not Rated | 78/1001 |
Toyota RAV4 Popularity, According to Reddit
You don't have to take our word for it – you can take drivers' words instead. Based on several Reddit posts, the Toyota RAV4 has become one of the best-selling vehicles in the American market. For instance, according to this popularity post, the Toyota RAV4 has overtaken the Ford F-150 for vehicle sales during 2024.
Reliability rankings, based on J.D. Power, place the Toyota brand as the fourth most reliable car brand of 2025.10
Shop the Toyota RAV4 Today!
This compact SUV has served families well for generations, and we're excited to introduce you to a brand-new version. Finance or lease a new Toyota RAV4at McGee Toyota of Putnam, and you'll witness the benefits in person.
We understand that life can get busy, which is why we also let you purchase online with complimentary home delivery. Get America's favorite compact SUV to your door, in record time!
Frequently Asked Questions
Is the 2026 Toyota RAV4 going to be a redesign?
Yes, the 2026 Toyota RAV4 is going to be freshly redesigned for the sixth generation. The brand-new model will always be hybrid, come with a RAV4 GR SPORT trim level, feature a standard 226-horsepower hybrid or optional 320-horsepower PHEV powertrain, and introduce the all-new Toyota Safety Sense 4.0 and Toyota Multimedia System. These revolutionary upgrades promise to revolutionize the SUV experience.
Does the Toyota RAV4 typically have a high safety rating?
Yes, the RAV4 consistently has excellent safety ratings from the IIHS. For instance, in 2013, 2015, and 2020 (to name just a few years), the Toyota RAV4 received a Top Safety Pick Award from the organization.6,7,8 This refers to its ability to protect its passengers from a crash, as well as what safety systems are in place to prevent the accident in the first place.
Was the Toyota RAV4 the best-selling vehicle in America in 2024?
While it is difficult to guarantee that the Toyota RAV4 took the number one spot in 2024, several websites list the compact SUV in the top five. For instance, MotorTrend states that the Toyota RAV4 was the best-selling model,9 while websites like Edmunds state that, while it did sell well in many New England states, the Ford F-was the best-seller nationwide.11
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1Reference to this third-party claim is solely for informational purposes and not to be relied upon. For details regarding this rating, visit https://www.jdpower.com/cars/2025/toyota/rav4
2Before towing, confirm your vehicle and trailer are compatible, hooked up and loaded properly and that you have any necessary additional equipment. Do not exceed any Weight Ratings and follow all instructions in your Owner's Manual. The maximum you can tow depends on base curb weight plus the total weight of any cargo, occupants, and added vehicle equipment. "Added vehicle equipment" includes additional standard/optional equipment and accessories added by the manufacturer, dealers, and/or vehicle owners. The only way to be certain of your vehicle's exact curb weight is to weigh your vehicle without passengers or cargo. [Calculated with the new SAE J2807 method.] Installation of a tow hitch receiver or other accessories located near the rear bumper or side-door kick sensors may require disabling or removing the kick sensor, and the sensor operation setting in your vehicle should be turned off. See Owner's Manual for limitations.
3Reference to this third-party claim is solely for informational purposes and not to be relied upon. For details regarding this rating, visit https://www.jdpower.com/cars/2012/toyota/rav4
4Use for comparison purposes only. Your mileage will vary for many reasons, including your vehicle's condition and how/where you drive. See www.fueleconomy.gov.
5Reference to this third-party claim is solely for informational purposes and not to be relied upon. For details regarding this rating, visit https://www.jdpower.com/cars/2018/toyota/rav4
6Reference to this third-party claim is solely for informational purposes and not to be relied upon. For details regarding this award, visit https://www.iihs.org/ratings/vehicle/Toyota/rav4-4-door-suv/2013
7Reference to this third-party claim is solely for informational purposes and not to be relied upon. For details regarding this award, visit https://www.iihs.org/ratings/vehicle/Toyota/rav4-4-door-suv/2015
8Reference to this third-party claim is solely for informational purposes and not to be relied upon. For details regarding this award, visit https://www.iihs.org/ratings/vehicle/Toyota/rav4-4-door-suv/2020
9Reference to this third-party claim is solely for informational purposes and not to be relied upon. For more details, please visit https://www.motortrend.com/features/best-selling-cars-trucks-suvs-2024
10Reference to this third-party claim is solely for informational purposes and not to be relied upon. For more details, please visit https://www.iihs.org/ratings/vehicle/Toyota/rav4-4-door-suv/2025
11Reference to this third-party claim is solely for informational purposes and not to be relied upon. For more details, please visit https://www.edmunds.com/most-popular-cars/
